Wise Internet Marketing Advice

by Ana on March 8, 2010

“You can’t fire-and-forget. If you’re a CMO, or a small business owner, you can’t just hire an internet marketer and then forget the whole thing. It requires your input. You at least need to check in now and then. Otherwise, crappy results are as much your fault as your consultant’s.”

True and wise. Thank you Ian Lurie of ConversationMarketing.com for writing that.

Read more: “25 Internet Marketing Facts

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